Experience a quick journey to stronger hair with Joico Defy Damage In A Flash, a revolutionary 7-second transformation that builds bonds and delivers visible, healthy-looking results.

This innovative liquid-to-crème formula helps build bonds, making hair stronger and less prone to breakage. Ideal for when time is short, this quickie rinse-out treatment provides a dazzling transformation in seconds, leaving hair silky smooth without weighing it down. Safe for colour-treated hair and free from silicones, it is PETA-approved and globally animal test-free. Enhanced Bond-Building Technology and Liquid Keratin work together to strengthen hair fibres and protect against breakage.

How to use:
Cleanse hair using Defy Damage Protective Shampoo. Apply Defy Damage In A Flash directly to hair, from mid-length to ends, avoiding roots. Work into hair until liquid turns creamy. Leave in for 7 seconds. Rinse!

Available in 200ml